"IT'S GOOD ENOUGH" --REVISITED

Here are some thoughts from Brooks Clayton, president of Mid-South Color Labs, Inc.:
 
Back in the Fall of 1999, I wrote an article for the Tennessee PPA magazine entitled, “It’s Good Enough”. That was during the time of transition from film to digital. In that article, I cautioned against the wave of portrait and commercial photographers and their clients who were accepting quality that they would not have accepted a year earlier by saying “it’s good enough”.


USING LEVELS FOR COLOR ADJUSTMENTS

 We set-up our computers for great output, used Curves to create a great adjustment layer, now we explore the use of the Levels Adjustment Layer to create great color without the use of a MacBeth Color Card. It’s the second of three videos using Photoshop to create great color.


DISPLAY PRINT SPECIAL

In appreciation of our valued clients and to help you refresh your studio wall samples, we are offering you a special 25% discount on orders for display prints from now through April 30, 2017.

We offer this promotions for two reasons: We realized that your success in selling wall portraits is significantly enhanced when you have plenty of new samples to show, and it is our way of thankiing you for your business and loyalty.

To take advantage of the special, simply mark your order "Display Special" and and make sure we receive it no later than April 30th. This special offer applies only to 16x20 and larger prints to be used as display samples in your studio-orders not to be sold to customers.  Discount applies to print, mounting, finishing and art.


PRODUCT SPOTLIGHT: PAINTER PORTRAITS

Painter Portraits are the ultimate!  They allow you to  compete with commissioned oil portraits.  Not only can you offer your clients an affordable alternative, but you have the added selling point of retaining likeness and expression that are so difficult with freehand paintings. 

Our in-house artists begin with your file and digitally "paint" every pixel to create a stunning Painter Portrait.  The portrait is printed on Giclee canvas and then our artists apply brush stokes following the contours of the image and finish off with color oils on the hightlights.  This product truly takes you to the next level.


PLEASE GIVE US YOUR FEEDBACK

This is the 5th in our current series of once-a-month newsletters and we would like to know what you think. We want to cover topics that will be helpful to you and present ideas and products that will help you to grow your business and become more profitable. Ideas to "Take You to The Next Level".

Please take a moment and send us an email and let us know how we are doing.  Let us know of topics or products that you would like to see featured. Also, if you have a story that you think would help others and would like to share in our newsletter, please let us know. We would really appreciate your thoughts.


HAVE QUESTIONS OR READY TO GO TO NEXT LEVEL?

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Contact one of our representatives today.

Dirk Witt

Telephone: 800.221.3920
Email: dwitt@midsouthcolor.com.

Rick Trummer

Telephone: 608.469.1097
Email: rtrummer@midsouthcolor.com

Mid-South Color Labs, Inc.
496 Emmett St.
Jackson, TN 38301
800.221.3920
www.midsouthcolor.com
dwitt@midsouthcolor.com

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