"MARKETING CAN BE FUN..HONESTLY!"

We are proud to present a very practical article from our good friend and client, Luci Dumas:

Does the idea of marketing usually seem like a daunting, un-fun activity? I have to admit it did to me. What I love most is to photograph kids and families, and get to know my clients. I find selling a creative and rewarding activity. I love coaching photographers on how to sell and market and create beautiful, sellable photographs.

But I was honestly kind of resistant to the thought of finding clients, and even the word marketing.

Here is the good news............

BLACK & WHITE FINE ART PRINTS

One of our specialties is Black & White Fine Art prints on Hahnemühle papers.

Here are 4 factors that make our prints different:

1. Our Epson 64" printer has two black inks and three gray inks giving us a very wide range of tones

2. Our RIP software is the top of the line and gives us great detail in the shadows and highlights

3. Hahnemühle papers have been around since 1584 and provide incredible fidelity and paper tones which rival silver halide fiber base paper

4. Our staff has many years printing experience and adjusts all files to produce unmatched results.

We offer several mounting and coating options.

Adding this product line to your offering can take you to the next level. Contact your Mid-South representative for complete details.

(Images courtsey of Melody Averett and Rhonda Miller, M&R Gallery)

REAL LACQUER COATINGS

Are you tired of machine-coated prints that look too shiny and inconsistent?

Sometimes the old-fashioned way is still the best. This holds true with the coating on prints. We still use real lacquer spray because it is superior to water-based coatings and provides better UV protection. And, you have a choice of finishes: gloss, lustre and matte.

Lacquer gives your prints that "next level" look and allows you to deliver your best.

REMOVING EYE GLASS GLARE IN PHOTOSHOP

Eyeglass glare in the photographic process can be an issue in any studio. in this video Rick
Trummer discusses the quick method of taking out eyeglass glare which will save you time and money. He goes over a four step process that is not only a simple and straight forward operation, but is a lot less problematic than taking lenses out of the glasses before the photographic session.

HAVE QUESTIONS OR READY TO GO TO THE NEXT LEVEL?
Become a Client Now

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Contact one of our representatives today.

Dirk Witt

Telephone: 800.221.3920
Email: dwitt@midsouthcolor.com.

Rick Trummer

Telephone: 608.469.1097
Email: rtrummer@midsouthcolor.com

Mid-South Color Labs, Inc.
496 Emmett St.
Jackson, TN 38301
800.221.3920
www.midsouthcolor.com
dwitt@midsouthcolor.com

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